In this video we’re speaking about how to tailor your eCommerce website to the current worldwide situation of the Covid-19 pandemic and
how to succeed in the second half of the year. We’ll look at:
Developing digital skills and a strategy for marketing your business online. How can you bring customers to your website rather than the competition, including Amazon.
Responding to customer needs and behaviors in a shifting marketplace. We look at both how your products can be tailored to match the current
conditions as well as how your business policies need to cater to the health and safety needs of your customer.
Pivot your strategy by building a relationship with your customer through email marketing and ad optimization.