With 1 billion active users, Instagram is a must-use social media channel for business. Nearly 70% of marketers used the platform for campaigns in 2018, according to eMarketer.
As the world's largest social network, Facebook has 1.49 billion global active users and has become a major part of its users' daily lives. So, the social media network can be an effective way to extend the reach of your brand in a more personal and unobtrusive way.
Before there were iPhones and Androids, there was BlackBerry, a smartphone maker that controlled 20% of the market, and the virtually unchallenged leader in mobile business communications.
In the first post in this two-part series, you learned about the importance of optimizing your content, on-page SEO, meta descriptions and URL slugs to help drive traffic to your website.
SEO and organic Web traffic matter. Just ask the 61% of marketers who say that boosting SEO and growing organic traffic are their most important inbound digital marketing strategies.
With the pace of ever-changing digital technology ramping up, website user expectations are higher than ever, making staying on top of web design trends crucial to the success of your business or e-commerce website.
Life was easier for companies and brands in the pre-digital days, when customers were generally unaware of complaints made by others. But in our social media age, infinitely connected consumers can see and even chime in on all the public chatter, both good and bad.