Gardenia, a garden networking platform, had thousands of listings that needed to be migrated to a new content management system and then effectively tagged and organized. Also, the website’s users needed to be able to create and manage accounts through which they interact with this content.
Dotlogics built a complex, highly dynamic framework that could accommodate a large amount of content while making it easy to access. We also spearheaded the migration of this content, then built a robust account infrastructure to permit merchants and designers to participate in the platform.
Gardenia now brings in an annual 9 million visitors who can connect with gardening vendors and landscape designers, learn about various plants, and create a virtual garden. The company enjoys a robust yet flexible platform that’s easy to use — and beautiful to look at.
We’re expert content managers and platform builders, and we bring those skills to our collaboration with clients. Gardenia needed a website that could handle an unusually large amount of content while serving as a destination for gardening enthusiasts and professionals. We partnered with them to make their vision for this unique platform come to life.
Gardenia wanted a website that symbolized the vibrant green of the plant world. We chose several shades of web-friendly, lively colors that evoke the feeling of a beautiful garden.
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Gardenia wanted their website to be as inviting and easy-on-the-eyes as a gorgeous garden. We choose the pleasing, highly legible Open Sans to help make the website as accessible as possible.
Gardenia offers the option for users to select plants and map out their dream garden. This requires the site’s many listings to be pulled and organized upon the user’s input into a form. Dotlogics ensured that the content management system could accommodate these demands and provide a pleasant user experience for the platform.