Scaling Hardware Distribution With Smart ERP Integration
Thousands of SKUs
integrated with ERP in real time
Reduced workload
with automated & order flows
Improved conversion
rates through streamlined catalog UX
Reiss Hardware faced inefficiencies in managing a large and complex product catalog. Without real-time updates, contractors and builders often received outdated product or pricing information, leading to customer frustration. Manual backend processes slowed down operations and limited scalability.
Dotlogics created a fully custom-built site designed for performance and scalability. We built a structured catalog with thousands of items, integrated directly into the company’s ERP for real-time inventory updates. Backend automation streamlined order management, product updates, and content workflows. To maximize ROI, we implemented a conversion-focused strategy that optimized buyer journeys and simplified ordering for contractors and builders.
The new platform improved operational efficiency and reduced order errors. Customers now had access to accurate, real-time product data, and Reiss Hardware’s team could manage large-scale updates with minimal effort. These changes enhanced both customer satisfaction and sales performance.