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by Christian Abbatecola
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Reviews matter. According to a recent study of consumer habits, 91% of consumers now read online reviews, and 73% say that positive reviews make them trust local businesses more.

Increase your website's conversion rate within the next 30 days.

by Christian Abbatecola
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Having a mobile app is a great way to stay connected with your audience. No matter what type of industry you’re in, an app gives your business a home right on the device that a customer is going to be looking at numerous times throughout every day. That’s some prime real estate in and of itself, but apps give you a serious advantage beyond just having a reminder to check out your business living on your target audience’s personal devices.

by Christian Abbatecola
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Security has always been a concern on the web. From the earliest days of dial-up modems and AOL web portals, web users have been employing virus scanners, firewalls, and other security software to protect themselves from the omnipresent danger of malware, hackers, and other malicious actors on the world wide web. Likewise, website developers and owners have tried to make their services more secure.

by Christian Abbatecola
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Email marketing is not a strategy that should be underestimated. Though it may not be the newest form of advertising around, it has proven to be effective over the years. This is due in part that, when done correctly, email marketing is highly targeted and catches the attention of people who are most likely to be receptive to an ad, and partially to the fact that people actually prefer to receive emails over other forms of marketing.

by Christian Abbatecola
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SEO, CTA, PPC… web development and web marketing sure is full of a lot of jargon. One term you may be familiar with is “meta descriptions,” and whether you realize it or not, meta descriptions can play a big role in improving web traffic, as well as drawing in the qualified traffic you want for your site?

Increase your website's conversion rate within the next 30 days.

by Christian Abbatecola
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If you want to attract visitors and convert them into customers, you need a website that will draw them in and encourage them to continue interacting with your site until they’re ready to make a conversion.

by Christian Abbatecola
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With the exception of LinkedIn, “job recruitment” is probably not the first phrase to spring to mind when most people hear the words “social media.” Instagram was started to share pictures with friends, Twitter was meant for 140-character messages, and Facebook was designed to help college students communicate with each other. They, and every other platform that’s been around for any substantial length of time, have now all evolved beyond their original purpose.

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Increase your website's conversion rate within the next 30 days.