Want to make your website better? Need to know how to turn visitors into customers? Get A Website Audit

by Christian Abbatecola

Certain industries provide ample, apparent opportunity to create new content on a daily basis. News organizations have a constant influx of new stories, and many ecommerce sites frequently acquire new products for which they can create new pages, but other industries can be a bit more static.

Increase your website's conversion rate within the next 30 days.

by Christian Abbatecola
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Your website is your window to the world, and if you want it to be successful then that window needs to remain open and look enticing enough for passersby to want to look in. Simply having the window is not enough to get noticed, you need to change up the window dressing regularly so that it catches new visitors’ eyes and gives old visitors a reason to come back and look around more than once.

by Christian Abbatecola

“Computer… Computer… Hello, Computer.” - Montgomery “Scotty” Scott, attempting to communicate with a computer in Star Trek IV: The Voyage Home. When Star Trek debuted on television in 1966, Gene Roddenberry’s iconic franchise began a long history of introducing hypothetical technologies that, at the time, seemed nothing more than science fiction, but nonetheless inspired creative minds to pursue careers in science and innovation that might one day allow these technologies to truly exist.

by Jacqueline Routh
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As of October 2017, more than a quarter of the Alexa Top 1,000,000 websites are using HTTPS by default (source). 62% of the world’s 140,000 most popular websites have implemented the protocol (source), and nearly 60% of page loads across the web (as measured by Firefox Telemetry) now use HTTPS (source).

by Jacqueline Routh

When is the last time you evaluated your website? When running a small business, it's easy to let your site fall to the wayside. This is a common mistake, as your website is crucial to your company’s success. As your products and services evolve, so should your site.

Increase your website's conversion rate within the next 30 days.

by Robby Schlesinger
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If you told me I had 24 hours to create a successful business, I would begin with a landing page. Your landing page usually offers a place to give a quick summary of your products/services, includes a call to action, and has a brief form to help move visitors through the marketing funnel. The primary focus of landing pages is, you guessed it, to drive conversions. But what does it mean when your landing page isn’t driving conversions? Better yet, how can you get your primary conversion machine repaired and running in tip-top shape?

by Robby Schlesinger
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In web design, the landing page is the first targeted introduction to your website. It’s your best shot at engaging visitors, setting the tone for your site, and welcoming first-timers to your brand and products/services. When creating a landing page, you want to make sure it does three important things: attract, convert, and delight users into customers.

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Increase your website's conversion rate within the next 30 days.